The management team at Square must be feeling pretty good these days. Square was the victim of a vicious PR campaign by rival VeriFone in early March that back-fired on VeriFone when the industry and Square’s customers rallied around the start-up. Square looks like it will get the last laugh because according to TechCrunch, Square will replace VeriFone as the "only payments solution featured in the store," Up until recently, VeriFone's PAYware mobile sleeve was available.
The Square card reader retails for $9.95, and includes a $10 Square credit when new customers activate their Square account. The Square Credit Card Reader is available in black or white, and is compatible with any 4th generation iPod touch, iPhone 3 or 4, or iPad. The app is free on the Apple app store or iTunes. The card reader will accept any U.S.-issued Visa, MasterCard, American Express, or Discover card for a 2.75% service fee. There is no monthly or annual fee.