Tuesday, February 8, 2011

Visa Inc. agrees to allow merchants to steer customers to lower cost payment choices

Under terms of its settlement of an antitrust suit brought by the U.S. Department of Justice, Visa Inc. will not bar merchants from offering discounts or other incentives to steer customers to a particular form of payment, including to a competitive network brand or to any payment product, such as its own "non-reward" Visa cards, the card network announced last week. <<...>> <<...>>

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