Tuesday, February 15, 2011

VeriFone PayWare Mobile goes to the UK and Canada

VeriFone Systems Inc. announced Feb. 14 at Mobile World Congress in Spain that it is taking its PayWare Mobile point-of-sale service outside the United States for the first time and is adding acceptance for EMV chip-and-PIN cards and Near Field Communication-enabled devices. PayWare Mobile’s hardware is limited to certain iPhone models. However, VeriFone has applications for Windows Mobile phones, Android and Blackberry operating system.

The new card reader includes a security-certified PIN pad, will be available in Canada and the United Kingdom by the end of March. VeriFone plans to launch PayWare Mobile in other European countries, Latin America and Asia throughout 2011. The PIN-pad device only is available for the iPhone, but plans include other phones in the future.

VeriFone uses a two-tier rate scheme for PayWare in the U.S.  Merchants with fewer than 1,500 monthly transactions pay a suggested retail rate of 2.75% of the sale plus 15 cents, but no monthly fee. The reader sells for $99 ($149.95 on Apple Inc.’s website). Higher-volume merchant pay 1.65% plus 20 cents, with $19.99 monthly fee (card reader is free with a two-year commitment and a $29 activation fee). Merchants must use VeriFone’s payment gateway, which processes through First Data Corp.


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