Tuesday, January 25, 2011

Mobile dining app users look for cheap, casual, close

People who use their mobile phones to find restaurants are most often looking for something cheap and close by. A survey by Yahoo! and Nielsen last year also found that users of mobile dining apps tend to be young and prosperous. Even so, they're looking for chain restaurants such as Chili's and Applebee's and fast food.

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=143502

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