Monday, October 25, 2010

Halloween means sales and profits for retailers

The Wall Street Journal reports that retailers expect sales of Halloween candy and costumes to reach $5.8 billion this year, up from $4.75 billion in 2009, and hope the higher-spending trend will continue through the winter holidays. "From a business standpoint, it's an important event for us," said a spokesman for Wal-Mart, which, like other stores, is highlighting value and devoting considerable shelf space to Halloween items.


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