Monday, February 9, 2009

When you shop at independently owned businesses, your entire community benefits

A recent profile of Tedone Latticini in the New York Times' One in 8 Million feature is a reminder of one thing independent businesses bring to their communities and their customers: history and personality.

One of our favorite indies is Tedone Latticini in Williamsburg, Brooklyn has been a family business since 1924. Owner Georgiana DePalma Tedone lives behind the shop---in fact, she's lived behind the shop for 75 years, working since she was 16. She sells homemade sausage, fresh foods, and makes her own mozzarella every morning.

Why shop Indie?

When you shop at an independently owned business, your entire community benefits:

The Economy

§  Spend $100 at a local and $68 of that stays in your community. Spend the same $100 at a national chain, and your community only sees $43.

§  Local businesses create higher-paying jobs for our neighbors.

§  More of your taxes are reinvested in your community--where they belong.

The Environment

§  Buying local means less packaging, less transportation, and a smaller carbon footprint.

§  Shopping in a local business district means less infrastructure, less maintenance, and more money to beautify your community.

The Community

§  Local retailers are your friends and neighbors—support them and they’ll support you.

§  Local businesses donate to charities at more than twice the rate of national chains.

§  More independents means more choice, more diversity, and a truly unique community.

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